10-10-321 vs. iTMS

Remember those crazy long distance phone commercials in the late 90s? You could get rates as low as three cents per minute if you only listened to Tony Danza. We even got convenient stickers that we were encouraged to affix directly to our telephone(s) in the mail.

During the 10-10-WTF boom, most “regular” long distance subscribers were paying around ten cents per minute for their calls. Hrm… ten cents per minute… how does that relate to the iTunes Music Store?

Well, if you’ve ever used iTMS, then you already know that you can usually buy a whole album for US$9.99, or a single track for US$0.99. Of course, if there are 18 tracks or extra-special content, then you might get charged US$12.98 or something like that.

But who knew that iTMS won’t let you buy a single song that’s more than ten minutes in length? Witness:


Quick math: One song, ten minutes, for $0.99 is… ten cents per minute. One song running 10:21 is… not available for individual purchase. You have to buy the whole album, which runs 66.8 minutes, and pony up 15 cents per minute.

I want the equivalent of 10-10-iTMS… a legal equivalent, so lay off the file-sharing jokes you peens.

p.s. Opeth review is up over on The Fury.